Zacharias Cicek

Zacharias Cicek

My journey through multiple startups and my own ventures has sparked a deep passion for designing and building business systems, especially in Notion.

I believe that having the right systems in place is key to effectively driving your business and managing your team while extracting valuable insights from everyday workflows. These insights help you learn and improve continuously.

Above all, my love for consulting stems from connecting with people and helping them achieve success. Seeing others win brings me the greatest joy.

Ethan Smart

Ethan Smart

Through my first business venture, I discovered the knack I had for designing systems. It was a fast-paced, high-growth environment, and I had no idea how to manage it.

A friend of mine introduced me to process mapping, and that’s when it all started to click. By implementing systems for my own business, I got to see first-hand the impact it had on our output, workplace-morale, customer-experience, and most importantly, our ability to execute a strategy.

Knowing how it felt to be overwhelmed in the early days of that business, I am thrilled to empower other business owners with the same level of satisfaction that I got from overcoming the Operational Hamster Wheel.

guiding principles.

We are deeply committed to your success, believing that our achievements are measured by your satisfaction.

Our goal is to provide software solutions that exceed expectations, empowering you to unleash the full potential of your business.

our approach to systems design.

  • A software solution is a tool made to improve performance. Far too often, we see overcomplicated systems that leave users lost and confused, hindering their success. Our process ensures we meet functional requirements, while prioritizing satisfaction and output for the end-user.


  • Enduring success requires a balance of flexibility and stability. We design systems that are not only robust and reliable for your current needs but also scalable to accommodate future growth. This dual focus ensures long-term sustainability and adaptability as your business evolves.

  • A competitive advantage is defined in words, but actualized by your systems. We strive to ensure your business operates in a manner that amplifies your strategy, delivering tangible results that drive you in the right direction.